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Built for Performance. Designed for Everyone.
Pure Impact Athletics is a premier hybrid training facility specializing in strength, endurance, and performance coaching. Whether you’re training for your first race, chasing a personal best, or simply looking to become stronger and fitter, our programming is designed to help you reach your goals.
Meet our Head Coach
Every program at Pure Impact Athletics is designed by Amber Tait, a 2× DEKA Relay World Champion and World Record Holder with years of experience coaching athletes of all levels. Her programming blends strength, endurance, and performance training into a structured system that delivers results—whether you’re training for everyday fitness, your first race, or the world stage.
Programming for all levels
Whether you’re an elite competitor or just starting your fitness journey, you’ll be surrounded by a supportive, high-energy community that pushes you to be your best. Train with purpose. Compete with confidence. Welcome to Pure Impact.
Operating Hours
Mon-Fri: 6AM-10AM & 4PM-7PM
Sat: 8AM-11AM
Sun: 9AM-11AM
Located in West Brant
125 Sherwood Drive, Unit #33,
Brantford, Ontario N3R 0B8